Skincare, Backed by Expertise: Formulated by Beauty Industry Professionals

At She & I Skin Co., skincare is more than just a routine—it’s about confidence, simplicity, and real results. Behind every product is a story of passion, expertise, and a desire to bridge a gap in the beauty industry. That story begins with Sarah and Ella, two skincare professionals who set out to create something truly different.

From Industry Experience to Innovation

With over 14 years in the beauty industry, Sarah has dedicated her career to helping women feel confident in their skin. Throughout those years, she noticed a recurring issue—skincare was either results-driven or a beautiful sensory experience, but never both. High-performance, professional skincare often felt clinical, while indulgent products lacked real impact. She knew there had to be a way to combine science-backed formulations with a skincare experience that felt luxurious and enjoyable.

Ella, an expert beauty therapist with over 10 years of experience, saw another side of the industry. She worked closely with clients dealing with breakouts, eczema, and skin sensitivity, seeing firsthand how these concerns affected not just skin but also self-esteem. The deeper she dived into skincare, the more she realised how overwhelming and complicated the industry could be for everyday consumers. She wanted to create products that made great skin easy—without the confusion.

Skincare That Works for Real People

Sarah founded She & I Skin Co., and Ella came on as co-formulator, with one mission in mind: To create clean, safe, professional-grade skincare that delivers real, lasting results while making skincare simple and enjoyable.

• No unnecessary complexity
• No ineffective, trendy ingredients
• Just high-performance, results-driven skincare that fits seamlessly into your lifestyle

Made for You

If you’ve ever felt frustrated by skincare or struggled to find products that are both effective and easy to use, this brand was created for you. Every formula is designed with transparency, simplicity, and confidence in mind—so you can enjoy a skincare routine that works, without the guesswork.

Sarah and Ella can’t wait for you to experience the difference.